
{"id":72271,"date":"2021-01-11T11:40:00","date_gmt":"2021-01-11T10:40:00","guid":{"rendered":"https:\/\/dimaq.pl\/?p=72271"},"modified":"2021-12-10T11:42:13","modified_gmt":"2021-12-10T10:42:13","slug":"dimaquestion-katarzyna-skalska","status":"publish","type":"post","link":"https:\/\/dimaq.pl\/en\/dimaquestion-katarzyna-skalska\/","title":{"rendered":"#DIMAQuestion: Katarzyna Skalska"},"content":{"rendered":"\n<p><strong><em>In the next round of the DIMAQuestion series, we interviewed Katarzyna Skalska, Performance Planner at Performics.<\/em><\/strong><\/p>\n\n\n\n<p><strong>What made you decide to take the exam?<\/strong><\/p>\n\n\n\n<p>I\u2019m a person who likes to learn and keeps an open mind for new things and ideas, that\u2019s why I took part in the training course preparing for the DIMAQ exam. I saw it as an opportunity to systematise, verify, and deepen my knowledge in the field of all things digital.<\/p>\n\n\n\n<p><strong>How do you think the certificate is perceived in the job market?<\/strong><\/p>\n\n\n\n<p>The DIMAQ certificate both acts as proof of the acquired knowledge and supplements to the experience gained. Its idea is to inspire people to develop on a continuous, lifelong basis through recertification (the certificate has an expiry date), which is essential in such a dynamically changing area as digital marketing.<\/p>\n\n\n\n<p>It happens quite often that agencies themselves encourage their employees to earn certifications by specifying the must-have certificates in individual career goals, as it is gradually becoming a standard in the media industry.<\/p>\n\n\n\n<p><strong>How did you benefit from obtaining the certificate? What are your current plans for your career?<\/strong><\/p>\n\n\n\n<p>As I mentioned earlier, the certificate is a proof of the level of one\u2019s skills and a way to test the level of one\u2019s knowledge. It also helped me learn more about subjects which I don\u2019t deal with on a daily basis, or define areas where I could benefit from some improvement. For me, the certificate is another \u2018checkpoint\u2019, another level I have managed to climb to on my own on the ladder of knowledge.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p><strong>Katarzyna Skalska, Performance Planner at Performics<\/strong><\/p>\n\n\n\n<p>I am currently working as a performance planner at Performics, part of Publicis Groupe.<\/p>\n\n\n\n<p>I\u2019ve been involved professionally with the online world for 6 years now. I started my career with Agora SA, working as a sales and customer service specialist and later on as a regional coordinator for online services. Now, it\u2019s been almost two years since I became a performance planner at Performics, an agency specializing in performance marketing.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the next round of the DIMAQuestion series, we interviewed Katarzyna Skalska, Performance Planner at Performics. What made you decide to take the exam? I\u2019m a person who likes to [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":68700,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","wds_primary_category":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[3],"tags":[],"class_list":["post-72271","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/dimaq.pl\/en\/wp-json\/wp\/v2\/posts\/72271","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dimaq.pl\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dimaq.pl\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dimaq.pl\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/dimaq.pl\/en\/wp-json\/wp\/v2\/comments?post=72271"}],"version-history":[{"count":1,"href":"https:\/\/dimaq.pl\/en\/wp-json\/wp\/v2\/posts\/72271\/revisions"}],"predecessor-version":[{"id":72272,"href":"https:\/\/dimaq.pl\/en\/wp-json\/wp\/v2\/posts\/72271\/revisions\/72272"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dimaq.pl\/en\/wp-json\/wp\/v2\/media\/68700"}],"wp:attachment":[{"href":"https:\/\/dimaq.pl\/en\/wp-json\/wp\/v2\/media?parent=72271"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dimaq.pl\/en\/wp-json\/wp\/v2\/categories?post=72271"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dimaq.pl\/en\/wp-json\/wp\/v2\/tags?post=72271"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}